COURSE DESCRIPTION
Digital Marketing Series: Everlytic Opt-in Campaign session will take you deeper into how to create and Opt-in campaign to comply with the POPI Act for your current Everlytic database. The President has announced that all organisations will have to comply with POPIA by 30 June 2021. The purpose of the POPI Act is to ensure all South African institutions conduct themselves in a responsible manner when collecting, processing, storing and sharing another entity’s personal information by holding them accountable should they abuse or compromise personal information in any way.
This webinar will take you through the steps to comply with the permission aspect of the POPI Act.
CERTIFICATION
This Recorded Webinar does not offer any certification.
LEARNING OUTCOMES
- Steps to Opt-in
- Workflow Opt-in
- Triggers
- Subscription Forms Update
- Automatically Updating Unsubscribe list
Course Features
- Lectures 1
- Quizzes 0
- Duration 1 hour
- Language English
- Students 175
- Assessments Yes
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Digital Marketing Series - Everlytic Opt-in Campaign – Live Recorded Webinar